Kewego announces the signature of a strategic partnership with YouTube to strengthen and optimize the video strategies of its 450 business and media clients.

Kewego, the new leading video platform in the marketplace
With the new Kewego platform, business and media operators can simultaneously broadcast their videos on their website and other broadcasting media of their choice: iPad, iPhone, mobile phones, computers, screens, games consoles, etc. They can access all the performance indicators necessary to pilot and optimize their video strategy: consolidated and detailed video statistics per media type and broadcasting site.
Viralité & Buzz Marketing vitalised with YouTube
Owing to the partnership signed with YouTube, the 1.3 million videos of Kewego's 450 clients, broadcast on the internet, intranet networks, screen networks or even mobile phones, can simultaneously be broadcast on the world's leading video community. An essential option for all marketing and communication managers wishing to create a stir on the internet.
Broadcasting and authorship rights maintained
To ensure that its business and media clients' video content is protected, Kewego has also included an option in its partnership with YouTube allowing them to use the Content ID content-protection solution. This enables them to protect their video content from unauthorised copying. On the Kewego video platform, each client can, as and when they please, stipulate whether or not content can be broadcast on YouTube.
Extra advertising revenue for media operators
Owing to this partnership, Kewego's media clients can create revenue from the videos they broadcast on YouTube directly via the Kewego platform. The marketing is operated under the control of Google, and the income generated is transferred by Kewego.
"We're delighted! It's a great new asset for all our business, media, and agency clients! With YouTube, they will now benefit from the strength of the world's leading video community." remarked Olivier Heckmann, Managing Director and founder of Kewego.
"We're convinced that further innovation enables businesses and content creators to better protect, promote and increase the value of their content. It's also the best way for internet users to easily locate and discover this content on the internet." commented Anthony Zameczowski, Director of YouTube France partnerships.
About Kewego:
Set up in 2003, Kewego provides professional solutions for managing, broadcasting, and creating revenue from videos on any connected media: PCs, mobile phones, iPads, TV, consoles, etc. When used by media operators, businesses and communication agencies, these solutions enable efficient and profitable video strategies to be implemented With over 450 clients, Kewego is Europe's leading video-solutions operator.
To find out more: http://www.kewego.com - http://blog.kewego.com.
Contacts
PRESS CONTACT:
Dominique Fresnaye, 0625785454
dominique@diffusis.com
Seit seiner Gründung im Jahr 2003 bietet Kewego professionelle Lösungen für die Verwaltung, Verbreitung und gewinnbringende Nutzung von Videos im Internet, Intranet, Mobilbereich und in Digital-Signage-Netzwerken an. Mit diesen Lösungen, die von Medienfirmen, Unternehmen und Kommunikationsagenturen eingesetzt werden, können effiziente und rentable Videostrategien umgesetzt werden. Mit über 450 Kunden ist Kewego europäischer Marktführer für Videolösungen.